Are you a PSP worried about client color expectations?
The advent of digital printing technologies changed the game for print service providers (PSPs). It raised the bar extremely high for what clients expect in color and quality.
This has ushered in a host of complications that you now need to address head-on before commencing any printing. And as anyone in the world of printing will tell you, managing client color expectations is no walk in the park.
So, what can you do about it? What best practices can you adopt to ensure you keep your clients happy and retain their business?
Here are a few of our top tips. Let’s get started.Continue Reading..